If you work for a regulatory agency, or even if you don’t — but you administer regulation — you must have these two key ingredients to establish Legitimacy among your public.

In the short video below, we’ll follow-up the discussion from Consent-Building Clinic (Brownbag session) #69: “Regulating a Public Not OK Being Dictated To.”

Listen closely, and you’ll hear how identifying yourself, your team, your agency as “regulators,” is only making matters worse.

Then you’ll hear precisely what you need to communicate to your public instead.

Time to Hear from You

In the comments, share with us:

• Lessons you’ve learned on establishing your work’s Legitimacy,
• How you maintain Legitimacy with your public (particularly your fiercest opponents — always where we put our Consent-Building focus), and
• Other obstacles you face when it comes to issues of legitimacy.

 

*Help out your friends and colleagues by sharing this blog with them.  Like you, they have important missions to accomplish, and need all the help they can get to establish their work’s legitimacy.